A good SEO tracking tool is easy to use. It has a well-designed interface that makes it simple for users to set up keywords, monitor their performance, and track changes over time.
For a monitoring tool that assists in helping people find new keywords and search volume for those keywords, opting for Google keyword planner is advisable, as it is free. It also gives insights into what individuals are searching for using the Google Keyword Tool. In addition, the keyword planner allows users to estimate traffic, rankings, and competition for a particular keyword.
What are the Best Ways to Use SEO tracking Tool?
- Track your keywords: You can use the tracking tool to track your keywords and find out which ones are most profitable. This will help you decide which keywords to target to generate more revenue and traffic.
- Monitor your rankings: You can use the tracking tool to monitor your rankings on Google, Bing, Yahoo, and other search engines. This will help you understand where you rank in the SERPs so that you can make changes accordingly if needed.
- Get actionable insights: The insights from the tracking tool will help improve your overall website performance. For example, you can use an tool to monitor your website metrics, such as the number of visitors, bounce rate, traffic sources, etc.
- Track competitors: You can use the tool to monitor your competitors’ ranking to always be up-to-date with what is happening in the market.
Five Outstanding Benefits of Using a SEO tracking Tool
SEO is a vital component of any content marketing strategy. It helps in driving traffic and increasing the number of leads. Here are outstanding benefits of using a tracking tool:
- SEO monitoring tools help you keep track of your keywords, which is essential for improving your ranking.
- They also help you analyze your site’s performance and see if any changes need to be made.
- You can use them to measure the ROI for your content marketing efforts, so you know where to focus next.
- They help you create better landing pages and increase conversions.
- SEO tools also help you track your social media marketing efforts.
Here are some of the top ones on the market:
- Google Analytics
- Open Site Explorer
- MOZ Rank Tracker
What does a long tail keyword look like and how can you find them with SEO tracker solutions?
Long-tail keywords are specific keywords that are specific and not searched as often. They are usually less competitive than the main keywords, so they can be an excellent opportunity for marketers to rank higher in search engines. You can use SEO tracker software to find long-tail keywords with a high ranking potential on Google. In this case, you will be able to identify long-tail phrases and then rank for them.
Setting up URL Structure with SEO Tracker Solutions
To set up a URL structure for SEO purposes, you need to first decide what the main keywords are that you want your website to rank for. Once you have these keywords, you can create a URL structure using them.
The process of creating an SEO-friendly URL structure is not complicated. It just takes some time and patience. The following are the tips to follow to set up your URL structure:
- Start by deciding the primary keyword you want your website to rank for.
- After the main keyword, add modifiers or variations to make it more specific and appealing to search engines. For instance, if you like to use the keyword “car” as primary, then you could use “cars” or “auto.” Similarly, if your primary keyword is “shoes,” then you could use “sandals,” “sneakers,” or “trainers.”
- Create hierarchical sub-keywords with a lower difficulty level to rank for.
- Create keywords with different modifiers and variations as well.
- Keep the keywords concise while including all main words in the tag.
- Utilize your keyword as many times as possible. Doing so helps search engines to identify your content.
In conclusion, using an SEO tracking tool is the fastest way to improve your marketing strategy. By analyzing the different reports, you can see what your competitors are doing and how to adjust your strategy. This will help you adapt and grow your business.