Is guest blogging worthy? If you ask a marketing group, you might find mixed answers. It might be a heated conversation between people supporting it and people who are negative about it. It might be a waste of time and money, but when utilised correctly, it can be a powerful fuel for your growth. It can help build high-quality backlinks and improve SEO performance. White hat SEO can be used as the approved search engine optimisation tactics appear as a result of approved methods. Knowing what is white hat seo is very imortant.
What exactly is Guest blogging?
A marketing strategy involves one or more articles for other websites. These articles might include your byline or highlight by the website’s editor as being written by “a guest author” or “a contributor.” You might receive the compensation for the Guest blogging efforts depending on the publications, but it’s not the same case every time. Some publications reward you with no monetary terms but add a link to your website or social media accounts.
Here are some of the best Paid Guest Post Sites that pay for guest posts. These sites allow an experienced writer to add new content to blogs. However, the blog’s content has to be valuable and useful to readers. This is also a good way to market your blog by encouraging readers to go to your blog via the hyperlink to it.
Paid Guest Posting websites are awash with visitors and have a high authority on the domain. If you post your content on these sites and you are successful, then you will receive lots of visitors to your site. These websites provide you with do-follow backlinks, which helps increase the rank of your site’s keywords on Google.
Advantages of Guest blogging
- Guest blogging services can build your profile as an industry expert or thought leader.
- It helps you to grow your brand.
- People get to know about you, and there will be an audience growth
- It’ll improve the SEO performance of the site
- Guest blogging helps you in building authoritative backlinks
- White hat seo provides immense leads, customers and users.
Becoming a Successful Guest Blogger
- Set your goals and objectives:
One of the basic steps of becoming a successful guest blogger is to set attainable goals. It might be related to business performance in getting more clients or improving your websites, like search visibility and referral traffic. Correct attribution is challenging for clients, and leads are crucial for a business.
- Choosing a topic
Choosing a topic means benefitting your business. Most bloggers fail as they focus on publications rather than content. It is a good thought, but will it benefit you? It’ll help the publisher to achieve their goals instead of yours. You need to pick a topic to help you reach your ultimate goal.
- Reputed sites give you better odds.
After choosing a content idea, you need to find better and more relevant publications. Surf the internet and list the best sites for your article. The sites must have less than a 3% spam score and should have a thorough editorial process. Pitch in after checking the backlinks of your competitors.
- Guest blogging outreach
As mentioned earlier, the site must have a thorough editorial process. Get their guidelines and start preparing your idea. Before pitching into a site, research it, check out their post and find the uncovered topic or the way to make your content better than the existing posts.
- Write your article
As you’ve referred to their guidelines and checked on their previous posts, you will now have to just write it according to your research. You can choose the topic you feel passionate about and excel in. It’s better to hire an editor to review your draft if you’re not comfortable with writing. It is always better to have someone look into it once than publish it.
- Track the post’s result for some time
It is one of the essential steps in the process of guest blogging. Always compare your progress and results to the beginning of the process (goals and objectives). Have different SEO tools to track various metrics.
Trying new things out is always fun and exciting. For the sake of building backlinks, don’t push yourself so hard. If you don’t focus on quality and user experience, your SEO performance will negatively result. Educate the readers with new and entertaining topics.